Tuesday 6 March 2012

Sana'a joins flydubai's expanding route network


flydubai has announced Sana'a, the capital of the Republic of Yemen, as the latest addition to its expanding route network.

Flights to Yemen will commence on 22 April 2012, with four weekly flights to Sana’a. The nation's capital and one of the oldest continuously inhabited cities in the world. Sana'a is Yemen’s largest city, political and administrative centre and home to 30 percent of the country’s industrial establishments.

Commenting on the new route announcement, flydubai’s CEO, Ghaith Al Ghaith, said: “We are delighted to add Yemen to our expanding Middle East network and are deeply grateful to the Yemeni authorities for their support. flydubai’s low-cost direct connection will provide travellers with an easy link to Sana’a, in turn driving tourism and investment to this historically-rich and culturally-vibrant city.”

The UAE recorded AED 500 million worth of exports annually to Yemen between 2007 and 2010*, and in recent years the two countries have developed trade and collaborations, particularly in the areas of medical services, agriculture, infrastructure and real estate. With four flights scheduled per week, flydubai’s low-cost route will allow the UAE strong access to business and investment opportunities in Yemen, while at the same time strengthening Yemen’s links to the wider international community.

“Historically, the UAE and Yemen have enjoyed strong socio-political and cultural ties. By increasing direct airlinks between the two countries, we aim to boost trade and tourism, taking bilateral relations to the next level,” said Al Ghaith.

Industry analyst Saj Ahmad said: “At a time when Yemen is undergoing major changes and there's little in the way of competitive services from Yemenia, flydubai's entry into this lucrative market is likely to be both financially rewarding as it is big.

With virtually no low cost airlines in the country, flydubai has the market unto itself and will pressurise rivals into lowering fares as a result. In short, this is a massive coup for the airline and one which others will no doubt react to.”

Article Source : Arabian Aerospace

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