Thai Airways International (TG) subsidiary Thai Smile is on track to launch July 7 with twice-daily service from Bangkok to Macau.
TG chairman Ampon Kittiamporn told the National News Bureau of Thailand (NNT) that Thai Smile plans to offer more routes to regional cities as well as to China and India. The carrier will have an all new Airbus A320-200 fleet in an all-economy class configuration although its Smile Plus service will offer 30 premium seats with additional space and inflight services.
Thai Smile’s MD Woraneti Lahprabang told NNT it does not position itself as a low-cost carrier but is operating on a low- to -medium cost base. He said the carrier is tied to mother brand Thai Airways International.
Woraneti told NNT the new lower-cost service was established partly in anticipation of increased intra-ASEAN travel in 2015. According to NNT, he said that with the open skies policy, a number of airlines will compete for the best services in the regional market and their competitive edge lies in their flexible business model and lower operating cost.
Article Source : ATW Daily News
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