Boeing aims to capture a larger share of the aviation services and support market, and will start promoting is wide range of activities as Boeing Edge, the company announced at the Singapore Airshow.
Boeing also revealed it is extending its GoldCare maintenance, engineering and material management service for its Boeing 747-400 freighters, for which Singapore Airlines (SIA) is the launch customer with its fleet of 13 of the type. The GoldCare aftermarket support program initially was only available on the 787 and was extended to include 737 NextGens in March 2011.
“The leadership of Singapore Airlines Group is very forward-thinking and they adopted many of Boeing’s IT and spares support products during the time that GoldCare was being developed for the 787 Dreamliner. Together with maintenance engineering and planning, this brings together the major elements of GoldCare in a way that tailors the service to the needs of Singapore Airlines Cargo,” Boeing SVP-Commercial Aviation Services Lou Mancini said.
Mancini confirmed,the company is evaluating GoldCare offerings for other Boeing aircraft models. “We are reviewing the extension to other [Boeing] aircraft types; we have nothing formatted yet but I expect this to happen in the next couple of years.” Commercial Aviation Services already represents 15% of Boeing Commercial Airplanes’ revenue “and we aim to continue growing the division,” he said.
Over the next 20 years, Boeing estimates the global market for commercial aviation services will reach $2.3 trillion.
“GoldCare is a great example of our new initiative, the Boeing Edge, which brings into focus the unmatched advantage Boeing customers gain through the company’s services and support,” Mancini said.
The Boeing Edge is a service mark designed to better position the diversity and value of the company’s commercial services and support portfolio, the largest in the industry. It bundles Boeing Commercial Aviation Services’ five core capabilities: product support, material services, fleet services, flight services and information services.
Article Source : ATW Daily News
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